Astara

Led the creative direction for Astara, crafting innovative digital experiences, campaigns, and user-friendly designs that elevated the brand’s presence in the Swiss market.

Client: Astara CH
Agency: Digitas Germany
Period: 2022-2025

Shaping the Future of Mobility

Astara is a leading provider of innovative mobility solutions, working with 10 prominent car brands in Switzerland. Our mission was to deliver cutting-edge digital strategies and user experiences across multiple platforms, including the redesign of dealer websites, ensuring that each brand resonated with its audience while elevating the customer journey. From website optimization to user-centric design, we created a cohesive digital presence that engaged and captivated Swiss consumers.

Empowering Dealers with Seamless Tools

The Astara Dashboard is a comprehensive tool designed to streamline dealer operations. It allows dealers to create content for their websites, manage client data, sell cars online, and access a variety of functions that enhance their workflow.

The goal was to create an intuitive, all-in-one platform that empowers dealers to run their business efficiently while providing a personalized, customer-friendly experience. 

Streamlining Dealer Websites Across 10 Brands

The project focused on designing consistent, user-friendly dealer websites for 10 brands under Astara. Using a unified template, we ensured each site maintained the unique identity of the brand while offering a cohesive, seamless user experience. This approach allowed for easy scalability, ensuring that updates and new features could be implemented quickly across all sites. The goal was to provide dealers with an efficient, customizable platform that could effectively engage customers and drive sales.

10

successfully redesigned dealer websites.

340

dealers actively using the Astara Dealer Cockpit.

85%

content upload speed improvement.